Selling Your Home

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Seller's Guide | Jacqueline Macken | Real Estate
REDEFINING SERVICE IN REAL ESTATE

REDEFINING SERVICE IN REAL ESTATE

Selling a home in today’s market can be challenging and we understand that. While the market can be challenging, hundreds of homes are sold each week in Orange County. What’s the difference between selling your home or failing to do so? The Details! Whether it’s our proven sales approach, effective marketing campaigns, or utilizing our extensive network, no detail is overlooked. We pride ourselves in the use of technology and innovation to maximize the exposure of your home. We created this guide to help educate you as a Seller and empower you to make the right decision when selecting the best agent to market and sell your home.

When we say we are “redefining service in real estate,” we mean it! Our clients come first. We will educate you on what needs to be done to have a successful sale of your home. There are many components to a successful real estate transaction; you can count on us to be there every step of the process and make sure no detail is overlooked. With a proven track record, the right skill set, and years of experience, we have the right tools to successfully sell your home. If you’re serious about selling your home, we’re serious about getting the job done!

Now more than ever, who you work with matters!

- Jacqueline Macken

Our testimonials

Jackie Was A Blessing
Jacqueline Macken, our realtor, went above and beyond to make sure things went as smoothy as possible in the sale of our late mother’s home. She was very attentive to our needs and made sure we understood all aspects of the contracts and fees. I would use her again in a heartbeat. She was a blessing.
★★★★★ – Pierrette Powell

Above and Beyond
Jackie went above and beyond anything I expected from a realtor. She was always available to answer questions and take care of any issue that came up. If you are looking for someone to take care of all your real estate needs, call Jackie!
★★★★★ – Kathy Selvaggi

Personable, Friendly, and Knowledgeable
Jackie is very personable, friendly, and knowledgeable with real estate facts. She has a strong desire to help in any way possible and truly cares about her clients achieving the very best deal.
★★★★★ – Debbie Petters

Earned All 5 Gold Stars
Jacqueline is AMAZING! She went above and beyond for us when we were buying our home! I recommend her very highly! She earned all 5 of those gold stars, in my book! Thank you soooooo much!!
★★★★★ – Karrie Selvaggi

Passion and Commitment
I have known Jackie Macken for many years and have come to appreciate her passion for real estate and her commitment to her clients. She is tireless when researching properties and finding the perfect home for those clients. I am confident that when she represents a seller, she will do everything possible to secure the highest return. We have no doubt in her ability to rise above and beyond to accomplish the best for you.
★★★★★ – Bradford Combs

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Goals and Agenda

YOUR GOALS
• Selling your home for the Highest Price Possible
• Sell in the Shortest Time on the Market
• Preparing your home within your budget for the best return on Your Investment (ROI)

OUR AGENDA
• Tour your beautiful home
• Review comparable sales
• Review market conditions
• Determine best list price
• Answer any questions
• Sign listing agreement

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MARKETING STRATEGIES

RETURN ON INVESTMENT
• This is likely one of the largest financial transaction of your life
• You deserve Expert Guidance and a Step-by-Step plan
• And... You deserve the Best Possible Results!

YOUR PRIORITIES
• What are your priorities?
• What is your ideal timing?
• Why are you selling?
• Where will you be moving to?
• Do you need help finding a new home?
• Have you set aside money to prepare your house for sale?
• What are your thoughts about staging your home? 

Why Berkshire Hathaway HomeServices?

Remarkable Results for your Remarkable Home

140M

Global Audience

40

Global Editions

5M

Magazine Readers

76

Countries

100+

Years in Business

100+

Events Annually

50M+

Social Media Footprint

27

Languages

8 Steps to Success

3 Seller Types When Pricing

Pricing Strategy

3 Seller Types When Pricing

1. Patient

Okay to list higher. No rush to sell. Willing to REDUCE if necessary.

2. Low Risk

Will list a little above market value to leave room for negotiation.

3. Let's Do It

List below market value with the possibility of multiple offers and a higher outcome.

4. Who Are you?

LIST PRICE TO BE.

Before & After

Preparing and Staging Your Home

Staging has been proven to get a higher price in a shorter time.

Staging's Impact

Staging Your Home

Staging's Impact

85%

of Buyer's Agents said staging a home made it easier for the buyer to visualize the property as a future home.

67%

of top agents say that home staging helps the seller fetch more money for their house at resale.

40%

of Buyer's Agents cited that home staging had an effect on most Buyer's view of the home.

Pros of Staging

  • Staging makes the listing photos look phenomenal, attracting more buyers into the home.
  • Staging allows buyers to envision themselves living in your home.
  • Staging has been proven to get a higher price in a shorter time.
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OPEN HOUSES ARE AN EVENT!

Develop a unique plan to maximize your home’s value


• Hosted by me or a licensed Realtor with detailed
knowledge of the listing
• Conduct a private open house for Brokers/Agents
• Hold a twilight tour for neighbors
• Take the utmost care with regard to health, safety, and
security

 

COMMUNICATION “IT’S HANDLED!”

✓ I will keep you informed every step of the way

✓ I will provide you with updates as they occur whenever possible

✓ I am always available to answer your questions and concerns

✓ If I am unable to respond, I will contact you as soon as possible
before the end of the day

✓ Remember, no question or concern is too small

✓ I am always here to help!

INTERESTED IN LEARNING MORE?

CONNECT WITH JACQUELINE TODAY

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